---
title: Social Media Evolution with Stephanie Amy
description: Stephanie Amy discusses how social media marketing has evolved, what platforms matter now, and strategies for organic and paid social success.
canonical: "https://www.deltavdigital.com/resources/podcasts/the-evolution-of-social-media-with-stephanie-amy/"
type: podcast
slug: the-evolution-of-social-media-with-stephanie-amy
published: "2020-03-18T12:00:18-06:00"
modified: "2026-03-09T04:26:43-06:00"
author: Brandon Kidd
---

Stephanie Amy discusses the evolution of social media marketing, what best practices look like today, and where the future of social is headed.

She covers how platform algorithms have changed the game for organic reach, why paid social has become essential for most B2B companies, and the role social plays in building brand awareness versus driving direct conversions. Stephanie also shares her take on which platforms matter most depending on your audience and industry.